About Us

Madison Insurance Sales, founded by Toby Blair Cohen, has more than three decades of experience helping individuals, families and businesses with insurance programs that help secure protection and provide peace of mind, in addition to offering potential tax advantages where needed and ultimately, true freedom of choice.

There will always be surprises in life and things we cannot control. BUT, with a little planning you can better protect your and your family from unforeseen circumstances.

Who We Are

Toby Blair CohenWe are a full service insurance brokerage agency that is appointed with over 200 insurance companies. We understand the entire universe of life, health, disability, long term care and medicare supplement insurance products and services.

Toby Blair Cohen

Toby Blair Cohen has worked in the insurance, finance and retirement planning industry since 1981. For years, she was an insurance executive and stock broker for one of the top three brokerage firms in the country. In the late 80s, Toby joined Retirement Advisors, Inc., a division of Hearst Corporation. As director, Toby was responsible for working with major corporations throughout the country on insurance, retirement and financial planning.

Today, Toby provides solutions to people who are looking for answers on how to design a reasonable and logical insurance road map. Working with employers and individuals, she has helped hundreds of clients and their loved ones find the best insurance products and strategies for each particular situation.

Our Mission

“Our mission is to help you achieve your insurance goals through careful analysis and planning. Putting together an insurance plan may seem complicated, but it can be so easy with the right partner. I promise to be a valuable partner in creating a plan that truly fits your needs and your budget. I know from years of working with people that the sooner you get started, the sooner you’ll have that enormous peace of mind that comes with from a plan well-executed.

Our promise to you, our clients, is to always find the very best insurance products for your needs in the most cost-effective way possible.”